As we grow older, our skin loses moisture and elasticity and begins to show the signs of ageing. Imagine waking up with bright, refreshed eyes and defined features. Juvéderm is the leading range of dermal fillers with formulations for the face. Easing wrinkles and subtly adding volume to the face, it is a great option for those who want to shake a few years off their appearance.
Juvéderm gave Audience2Media the task of reaching their desired audience of women aged 35-51 in order to educate them about the brand, whilst increasing consideration and improving recognition and preference against competitors. We launched a bespoke campaign in order to drive brand awareness to the audience at a time when they were in-market and actively seeking health and beauty related content.