Fixaflex is the ideal partner for flexible hoses. As market leader in Belgium, Fixaflex supplies wholesale businesses internationally with flexibles, flexible couplings and fittings for, amongst others, sanitary and heating applications. This Belgian company operates on a very local scale: design, production and logistics all happen under the same roof. Fixaflex contacted comma, merkenmarketeers to streamline their growth strategy. After a business positioning workshop and a market research we launched a rebranding strategy and we changed the name ‘Heating Services’ into ‘Fixaflex’. After creating a strong logo, visual concept and solid story we worked through all the communication needs and wishes. From in & outstore, through printed items & gadgets and of course their website in 4 languages. Before launching this new website, comma, merkenmarketeers examined (potential) key words in an extensive SEO analyse. We generate traffic to the website using e-mail marketing.